FOR ECOMMERCE STORES MAKING OVER US$100K / MONTH
Turning strangers into neighbours.
Bringing in new customers but not keeping enough? We build the email system that brings them back.
YOUR BRAND. YOUR VOICE.
Proven email principles. Creative strategy and community building shaped around your brand, your customers and your voice.
For ecommerce businesses that want to be the best in the world.
WHY YOU, AGAIN?
Think of email as your store’s plumbing: a connected system that spots the gaps where customers drift away, and gives them a reason to return.
Grow an engaged list and lasting relationships. Each new customer adds to the audience you can bring back.
Welcome, follow-up and win-back emails keep the journey moving, long after the first purchase.
Distinctive creative earns attention. Useful content builds connection. We measure progress in repeat purchases and revenue.
More regulars. More recurring revenue. A healthier business.
BUILD THE SYSTEM. KEEP THEM COMING BACK.
Strong foundations.
Creative that keeps working.
An end-to-end setup that gives your store the strategy, automation and creative foundations to retain more customers.
Work complete and live within 60 days.
We keep your email working month after month, building relationships that lead to the next purchase.
For ecommerce stores making over US$100k a month. Find the gaps between the first purchase and the next.
THE WORK
In 2021, Coffee Connection sent an email every few weeks, with no consistent creative identity. We segmented the list, then built a playful, recognisable campaign strategy that gave people more reasons to return.
The difference: Relevant audiences, a stronger visual voice and emails customers can enjoy between orders.
“Before you, again, email was sporadic and wasn’t making us much money. Now we have a cohesive, playful strategy. Customers regularly tell us they genuinely enjoy our emails.”
We acquired Guernsey Flowers and changed its email from frequent discounts to founder-led stories, thoughtful segmentation and a distinctive creative identity.
The Valentine’s example: Premium product storytelling, urgency and clear calls to shop, without discounting. Store sales for Valentine’s 2026 rose 50% versus 2025 across the full campaign.
See the full Valentine’s emailOur store’s figures. The 50% uplift is store-wide and reflects the full campaign, not this email alone.Your brand has its own way of being remembered. Let’s make email part of it.
YOUR FREE YOU, AGAIN AUDIT
Making over US$100k/month? We review your signup, welcome and lifecycle flows, campaigns, segmentation, creative strategy and community building. You get a you, again Score and a clear set of priorities for keeping more customers coming back.
Storytelling, design and campaign ideas that sound like your brand — and make the next email worth opening.
Replies, customer contributions and useful content that turn an audience into a community.
Most stores start at 50 or below. Our aim is to take every store we work with above 80/100.
Tracked alongside open rates, email revenue, repeat purchases and customer lifetime value.
You've got the beginnings of a relationship.
Let's make it a good one.
THE HUMAN BEHIND THE EMAIL
I’m Justin Tagg, founder of you, again. I’ve worked in email marketing for over a decade and as a brand storytelling consultant with Visa, the Premier League, FIFA and hundreds of startups.
At you, again, I oversee a hand-picked team of freelancers. Together, we build email strategy and creative that feels true to your brand — and gives customers a reason to come back.
NICE TO SEE YOU, AGAIN.
You’ve done the work to win the customer. Let’s give them a reason to stay.